Wine in a Box Still Rules

I've written about wine-in-a-box in this space before, and I'm back to say that -- love it or hate it -- it's here to stay. There are some surprisingly good wines being put into 3L boxes, and sales reflect that. For years now, the 3L box category has been the fastest-growing wine segment by container size. And now wine drinkers are gravitating toward boxed wines for their eco-benefits.

If you want to know more, check out my cover story for the May/June issue of Vineyard & Winery Management http://www.vwm-online.com/magazine/coverstory.asp. (Yes, I know it's still April, but this is a special preview.)

cheers (with a glass of boxed wine)!

Comments

[Brad Fallon]

I still buy wines in a box, it has some sort of elegance in it.

[Torque Wrench]

wine in a box looks calssy and elegant I just don't know why but is seems it taste better.

[lala]

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There are some surprisingly good wines being put into 3L boxes, and sales reflect that. For years now, the 3L box category has been the fastest-growing wine segment by container size. And now wine drinkers are gravitating toward boxed wines for their eco-benefits.

[Doug Arn]

Ah, yes...another great Australian invention centred around alcohol. It still amazes me the quality of wine you can get from a wine box! andso easy to store too!

Doug
http://thewinespot.org

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For years now, the 3L box category has been the fastest-growing wine segment by container size.

[panasonic sd-yd250]

Unlike an earlier comment, I simply can't get my mind around the wine-in-a-box idea, because it strikes me as sadly inelegant. Have you seen one at an office party? Yikes! But that's just my opion :)